Advanced materials unlock new possibilities in air conditioning
Material properties, such as high moisture removal capacity, enable high performance dehumidification without generating water condensation. And low temperature regeneration allows the use of waste heat to dry the material, resulting in novel AC designs that can be cost effective AND highly efficient.
Transaera’s proprietary material formulations and heat exchangers can be designed into any air conditioning system — from the smallest automotive systems to the largest commercial roof-top systems — to deliver unprecedented comfort and savings.
Our Process
Working with Transaera's engineering team, we designed a new product identity for their air conditioning technology, reimagining how an appliance this innovative should look, feel, and fit into everyday spaces.
Reimagining a
household product
Inspired by Transaera’s brand, Fresco transformed the typical portable AC — often clad in white plastic with obstructive window hoses — into a harmonious blend of technology, functionality, and home décor. Our rapid concept exploration focused on materials, aesthetics, and designing for common window sizes and styles.
Engineering innovation
Fresco’s design and engineering team collaborated with Transaera’s engineering team closely on this effort. Together, we optimized design for manufacturing and ease of assembly, while fulfilling requirements for innovative air chambers with moving parts, stringent air sealing, and vibration isolation.
Looks-like, works-like prototype
Our prototyping process was both efficient and effective, resulting in a prototype that not only looked like the final product, but also functioned as intended for testing, engineering refinement, and stakeholder presentations.
We explored assembly techniques and heat/moisture-resistant materials to ensure cost efficiency. To achieve a wood-like finish, we utilized hydro-dipping methods.
Proving a path to manufacturing
Beyond creating a visually and functionally accurate prototype, Fresco’s goal was to prove a clear path to production for Transaera. This was essential to validate manufacturability, forecast costs, and generate excitement and investment, pushing Transaera's product into its next phase of development.
Concepts in context
with 3D viz
To better understand how the designs would fit into various home settings, we created 3D apartment environments for in-context product visualization. These virtual photographs helped facilitate user research, gathering feedback on CMF (color, material, and finish) options, product orientation, and features.
Technology at scale
To support Transaera’s successful expansion into the commercial space, we showcased how Transaera's technology performs and scales across commercial settings, from single units to full building deployments.
